Episode 23

Monetizing Your Podcast (Joe Pardo and Mathew Passy)

In this episode of Educational Podcasting Today, we sit down with Super Joe Pardo and Mathew Passy to discuss ways that we can all monetize our podcasts. Together we discuss podcasting income, sponsorships, media kits, and the upcoming Mid-Atlantic Podcast Conference that I am excited to once again be speaking at.

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In this episode, we discuss:

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About our Guests

Mathew Passy

Podcast Producer/Consultant at ThePodcastConsultant.com, helping individuals, brands, and small businesses develop, launch, produce, and promote their podcasts. Clients of Mathew have enjoyed over 5 million podcast downloads and growing. Mathew is also an independent sales agent for podcast advertising agency True Native Media and serves as head of content for Podtopod.com, the go-to resource for all things podcasting. 

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Super Joe Pardo

Super Joe Pardo is a, sixth generation award-winning business owner who works with businesses to help them grow.  In 2014, Joe left his family’s $100 million business to start his own. Founding the award-winning show, “The Business Podcast”. His platform helps owners pursue the business and lifestyle of their dreams.  Super Joe recently dropped his brand new book “Sales Won’t Save Your Business” to much critical acclaim. Helping business owners focus on their team, offer and process to grow their business. The Mid-Atlantic Podcast Conference is Super Joe’s take on a podcast conference to bring as many people together to learn about community building and increasing creativity in podcasting.

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About MAPCON

Mid-Atlantic Podcast started (December 2014) as a Facebook group for podcasters who live in the Mid-Atlantic States (North Carolina, Virginia, Delaware, Pennsylvania, New Jersey, New York, Maryland, and Connecticut). The idea was to bring podcasters together for meetups, Google Hangouts and eventually grow into conferences. After seeing the interest to have a podcast (exclusive) conference in the northeast, Joe Pardo jumped on the opportunity to make it happen. Check out MAPCON today!

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This weeks question is: What are you doing to monetize your podcast?  

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In this episode, we mentioned the following resources:

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About the Podcast

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Educational Podcasting Today
Helping educators learn about audio and video in the classroom and home studio.

About your host

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Jeffrey Bradbury

Jeff Bradbury is a globally-recognized educator, educational broadcaster, public speaker, and entrepreneur whose powerful message has inspired thousands of educators through the TeacherCast Educational Network.